The BBC News target audience include adults of all ages in the middle and upper class world wide. This news station is accessible to the majority of the population and airs for 24 hours. The station gives knowledge of current events of local and global impact, status of the economy, weather, sports, and more. Knowledge of these things shape the lives of adults. The BBC News appeals to their audience in the following ways:
- Broadcasting 24 hours a day to fit into everyone's schedules.
- Broadcasting in English. English is both a local and globally spoken language.
- Broadcasting important current events from around the world.
- Broadcasting on many platforms such as cable television, online, and social media.
- Broadcast bulletins in languages other than English.
- Rebroadcasting information for those that have missed it the first time.